‍Location: Remote (LATAM or North America time zones, within 3 hours of Mexico City)

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About Meaningful (M8L)

We are a growth and product studio that partners closely with early-stage and scaling startups. We help companies grow their visibility and revenue through SEO, content, Webflow, and go-to-market execution—without the overhead of traditional agencies.

We’re intentionally small: a 23-person team of specialists who’ve worked with companies like Medium, BetterUp, CloudKitchens, Raycast, SamCart, and Reforge. For every client, 1–2 directors are deeply involved to provide hands-on guidance and support.

We work with a super-lean structure: each team member is directly assigned to clients, and instead of carrying extra layers like HR or finance, we invest in internal tools like Supervisible and SavedTask to operate efficiently and deliver more value.

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Our Ecosystem Involvement

• Official host of Growth Conference 2025: growthconf.com
• Continuous builders — launching internal products and tools
• Angel investors & LPs in venture funds
• Mentors at Endeavor and 500 Startups
• Organizers at Mexico Tech Week, bringing together LATAM’s top tech talent
• Recognized by Webflow for our design & dev work

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Our Core Capabilities

1. SEO (Google, YouTube, Perplexity, ChatGPT, Social Media)
2. Content Strategy & Marketing (briefs, copy, scripts, branding)
3. Web, Webflow, Framer & Low-Code Development
4. MVP Development & Go-To-Market Execution
5. Growth Acquisition & CRO
6. Data Tracking, Analytics & Dashboards
7. Martech & Marketing Ops
8. Fractional CMO & CTO Services
9. Training & Mentorship for Marketing Teams

Learn more: www.m8l.com

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About the Role

We’re looking for a Senior SEO Manager / Head of SEO to lead and scale SEO strategies for some of the most exciting startups in the U.S. and Latin America.

This role is both strategic and hands-on. You’ll work directly with founders, CMOs, and product leaders to design and execute high-impact SEO roadmaps while mentoring our internal team of SEO specialists and content strategists.

If you thrive at the intersection of strategy, execution, and leadership, this role is for you.

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What You’ll Do

SEO Strategy & Leadership

• Lead SEO strategy across multiple early-stage and scaling startups.
• Translate SEO opportunities into growth outcomes (traffic, signups, revenue).
• Advise directly at the founder/CMO level, shaping product and GTM roadmaps.
• Build and refine playbooks for technical, on-page, and programmatic SEO.

Execution & Optimization

• Conduct advanced keyword and competitor research to uncover new opportunities.
• Oversee audits and provide optimization recommendations for landing pages, blogs, and product sites.
• Ensure implementation of schema, Core Web Vitals improvements, and internal linking structures.
• Support programmatic SEO initiatives and reverse proxy setups.

Analytics & Impact

• Define KPIs and frameworks for success.
• Create dashboards to track visibility, rankings, and conversions.
• Use insights to tell the story: how SEO translates into business growth.

Client & Team Management

• Actively manage weekly client communications, reporting, and strategy discussions.
• Mentor SEO Specialists, Content Managers, and Analysts.
• Review deliverables to maintain high-quality standards across all SEO work.
• Collaborate closely with design, Webflow/Framer developers, content, and product teams.

Continuous Learning & Innovation

• Stay ahead of algorithm updates, AI-driven search (ChatGPT, Perplexity, SGE), and SEO tech.
• Bring new methodologies and innovations to the team.

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About You

Must-Haves

• 5+ years of experience in SEO, with at least 2 years leading projects or teams.
• Proven track record driving SEO impact for startups, SaaS, or tech companies.
• Strong technical SEO expertise (indexing, crawling, structured data, CWV).
• Advanced keyword research and content strategy skills.
• Proficiency with SEO tools (GSC, Ahrefs, SEMrush, Screaming Frog).
• Strong communication skills in both English and Spanish (bilingual or native).
• Experience managing clients directly in an agency or consulting environment.
• Located within a flexible time zone (±3h Mexico City).

Nice-to-Haves

• Experience with Webflow, Framer, or Shopify SEO.
• Knowledge of CRO, A/B testing, and experimentation.
• Familiarity with Clearscope, SurferSEO, Looker Studio, GA4.
• Understanding of AI search optimization.
• Prior experience managing or hiring SEO teams.

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Why Join Us?

• 💻 100% remote (coworking option in Mexico & Argentina)
• 💸 Competitive USD salary + annual bonuses with profit sharing
• 🕐 Flexible hours & laid-back Fridays
• 📚 Continuous learning (courses, certifications, mentorship with industry experts)
• 🗣 Weekly English classes
• 🌍 Diverse team across LATAM, U.S., and Europe
• 🚀 Direct impact on scaling startups, without the bureaucracy of traditional agencies

What a Week Looks Like

• Mondays: Weekly planning, SEO/Analytics office hours, ClickUp organization
• Tue–Thu: Client calls, strategy sessions, cross-functional execution
• Fridays: All-hands, 1:1s, English classes, connect & chill

The Hiring Process

1. Application → Quick screening
2. Interview → Meet directors + SEO team
3. Paid trial period (1 month) → Showcase skills & team fit
4. Full hire 🚀

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